graphic design/marketing
collateral*

Marylander of Distinction
Media Solicitation Package

Marylander of Distinction
4 x 6 Save the Date mailing

Howard County Home Show
24 x 26 booth signage
(addt'l samples to follow)
Howard
County Iron Bridge Races Stone Store Marvin Window and Door
Planning Center Closet Concepts Advertorial 2005
Holiday Postcard Direct Mail Solicitations Volvo Ocean Race
web development
(see 'overview')
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overview
first staff: hired
for new bi-monthly statewide magazine;
(tenure Oct04-Apr 06)
highlight: watching press roll out the first issue - I'll save
the pictures along with those of my children's first steps.
production coordinator:
sole staff responsible for advertising production with art department;
(tenure)
highlight: knowing the genius of Shannon Elliot and
intimately understanding the justifiable respect for mom Terri's mastermind.
editorial associate:
sole staff responsible for research/editorial content pursuant to Editor
request (tenure)
highlight: discovering the works of photographer/romantic Marion E.
Warren; finding countless Maryland artisans for "Made in Maryland" -
artisans Ursula Keyle, Megan Diamond Renaud; photographers Harriet Wise,
Mike Morgan...wow!
administrative support:
sole staff to assist 3 publishers and 5+/- sales
associates including Dan Patrell/President and Editor;
Ross Peddicord/Vice-President Advertising and Marketing; and Scott
Runkles/Vice-President Finance and Operations
(Oct04-Feb06)
highlight: being able to depart (when motherhood called) with the
grace my publishers bestowed
upon me.
office management:
sole staff responsible for developing initial office organization and
subsequent daily office operation management
(Oct04-Feb06)
highlight: getting a real desk!
public
relations/outreach:
sole staff to coordinate partnership outreach, Maryland Board and
investor relations including inaugural Preakness Celebration (MJ05),
Marylander of Distinction(Nov05), and Maryland Board/statewide socials
(tenure)
highlight: knowing Adair (and George) Sutton; watching Preakness from
the infield with George Wills; working up-close-and-personal with
investors/advisors George Delaplaine and Marlene Young of Great Southern
Enterprises; having the distinction of touring Allaire duPont's
Chesapeake City estate after meeting/lunching with her in Chesapeake
City
internships: sole
staff to initiate/manage intern program;
(tenure)
highlight: two interns requested repeat internships - Jessica and
Maret, YOU taught ME more than you know.
subscribers: sole
staff to manage initial subscriber-base with VP of Operations, Scott
Runkles
(Oct04-Apr05)
highlight: new customer service rep Pat Maness' on-board finesse.
advertising sales:
sold advertising space through efforts independent of other functions
and duties
(Sept04-July05)
highlight: selling two-full pages for 2005 contract-year, including
Premiere Properties launch - thank you Macintosh Realtors.
accounts
payable/receivable: managed all advertising accounts
payable/receivable during publisher transition
(Feb06-Apr06)
highlight: ack, can't think of one!
web development:
sole staff working with outsourced web developer; provided content
correlating to bi-monthly issues including splash pages, articles, and
graphics;
developed concept/content revisions/additions including Made in
Maryland, statewide events and dining, and plans for online retail
marketplace; managed back-end user interfaces including statewide
events;
(May05-Apr06)
highlight: watching ideas come to internet life through the patience
and brilliance of
Beth and Troy,
Villageworks
Communications
secondary publications:
coordinated Great State Publishing's inaugural secondary production,
"Marlborough Hunt Races" program
(Feb06-Apr06)
highlight: learning from Rodney the programs were delivered ahead of
time, with 'better than expected' results.
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articles / features
"A Walk Through History"
(ND05)
"At Home Resources" (MA05)
"Communities for the Active Adult" (SO05)
"Focus on Communities"
(JF06)
"Help for your Evolving Interior (ND05)
"Illuminate Your
Holidays" (ND05)
"Leadership Maryland" (MA05)
"Preakness Parties"
(MJ05)
 "Present Perfect -
Holiday Gift Guide" (ND05)
"Quilts of Compassion" (MJ05)
"Second
Home Smarts" (JA05)
"Senior Communities Abound" (ND05)

"The Greening of Maryland" (MJ05) (links to revised version
as requested by featured developer for 2,000
reprints; full article to be posted)
"The Remodel Option" (MA06)
"What it Costs: Savage Indulgence" (MJ05) "Wedding Reception
Locations" (JF06)
"Your Home From A to Z" (JF05)
bi-monthly/frequent
features:
 "Maryland Made" (MA05-MJ06)
"Calendar of Events" (JF05-MA06)
"Tailgate Maryland" (JF05,
MA05 & JA05)
(addt'l samples to be linked) |